Sharef & Co
With offices in London, Toronto, Abu Dhabi and Muscat, Sharef & Co. is a family of companies that span Management Consulting, Media, Publishing, and Corporate Training domains with a flawless track record of delivering successful client results.
Who We Are
Sharef & Co is more than a company — it’s a family of expert-led businesses united by a shared mission: to help organizations grow, perform, and evolve. With a presence in London, Toronto, Abu Dhabi, and Muscat, our group spans four core pillars — Management Consulting, Media, Publishing, and Corporate Training — each led by specialists committed to delivering excellence. Together, we combine global experience with regional insight to deliver meaningful results across industries.
Here’s our immediate family
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Management Consultants
Corporate Trainers
Media Experts
Trusting Clients
Countries
How We Add Value
At the core of our business philosophy is the concept of partnership; working closely with our clients to help develop solutions that drive business excellence.
Drawing on over 40+ years of combined experience and diverse skills sets from a global team of experts, Sharef & Co. has been trusted by over 80 global clients to deliver everything from strategy and operating models, branding and marketing campaigns; to process re-engineering, organizational development and corporate training programs.
Excellence as a Service
40+ years of combined experience in management consulting, media and marketing, and learning and development.
Global Insights
A global team of experts means we bring best practices from around the world.
Functional Expertise
A team of cross-functional experts in management, operations, support, media and marketing domains across industry verticals.
Brand Agnostic
Get unbiased advise on the leading tools and technologies.
What We Do?
People
- HR Policies, Systems, and Procedures
- Competency Models
- Employee Assessments and Talent Management Solutions
- Leadership Programs
- Board Effectiveness
Digital
- Enterprise Architecture
- Digital Transformation Strategy
- Digital Roadmap
- Artificial Intelligence Strategy
Systems
- Strategic Plans
- Operating Models
- Management Systems
- Organizational Design & Restructuring
- Service and Product Delivery Design
Processes
- Process Design
- Process Re-engineering
- Industry Standards
- Benchmarking
Assessments & Coaching
- Psychometric Assessments
- 180 and 360 Assessments
- Leadership Assessments
- Coaching and Feedback
In-house Courses
- Behavioral Skills
- Technical and Functional Skills
- Management and Leadership Skills
- Finance and FinTech
Programs And Regimes
- Fresh Graduate Development Programs
- Leadership Development Programs
- Future Leader Programs
- Banking and FinTech Programs
- Entrepreneurship Programs
International Experiences
- Benchmarking Trips
- International Rotation Programs
- Global Knowledge Exchange Programs
- International Leadership Retreats
Branding And Strategy
- Marketing Strategy and Plans
- Branding
- Corporate Identity
- Market and Customer Research Insights
Digital
- Web & Mobile Design
- SEO
- Paid Search
- Email Marketing
- Social Media Marketing
- Analytics
Design And Production
- Photography
- Video
- Web and Graphic Design
- Post-Production
- Publishing Solutions
Media Planning And Buying
- Media Plans
- Offline (Radio, Television, Out-of-Home, Events, Print)
- Online
- Influencer Campaigns
Our Approach
Define
Discovery Workshops
Project vision, goals, objectives and outcomes
GAP Analysis and Benchmarks
Project Plan
Design
Deploy
Meet The Team
Faisal Chareuf
Partner
Partner and Director at Solidus Management Consulting, Faisal has been leading management consulting and corporate training programs for clients since 2009.
Ali Mokdad
Partner
With over 15 years of industry experience, Ali is the Director of Creative Animals, a creative media agency that have delivered award-winning campaigns in the MENA region.
Sherif Hegazy
Partner
Sherif is the CEO of Ocean Pulser, a global media production and social media marketing agency and a strategic asset to the family.
Albert McPherson
Partner
Alex is a seasoned Management Consultant with global experience working with clients on strategic projects that have transformed businesses.
Ahmed Lotfy
Partner
Ahmed is a media and production guru with vast multimedia production experience across the MENA region and Canada.
Denise Daane
Director
With over 30 years of commercial experience in Europe and the MENA Region, Denise is the Group Commercial Director.
